AI Insights · Timothy · October 2023
Top 5 Beauty Retail Apps on Android in Europe, Q3 2023
Discover the performance of the top 5 beauty retail apps on Android in Europe for Q3 2023, including download and active user trends.
Throughout the third quarter of 2023, the top beauty retail apps on the Android platform in Europe showed varying trends in weekly downloads and active users. Here's a closer look at the performance of the leading apps, based on data from Sensor Tower.
Notino: perfumes and cosmetics experienced a fluctuating trend in weekly downloads. The app saw a peak of approximately 46K downloads in mid-September, while weekly active users increased from around 112K in late June to nearly 148K by mid-September.
Sephora - Make-up, Beauty maintained a steady increase in weekly downloads, reaching nearly 25K by the end of August. The app's active users also grew from approximately 62K in late June to around 74K by late September.
Douglas – Parfüm & Kosmetik saw consistent weekly downloads, with a slight peak at 16K in early August. Weekly active users remained relatively stable, hovering around 93K to 99K throughout the quarter.
LOOKFANTASTIC - Beauty Shopping showed a steady performance in weekly downloads, peaking at around 12K in late September. Active users fluctuated but ended the quarter with approximately 102K, up from 99K at the start of the quarter.
Eski Versiyon Sephora had a relatively stable trend in weekly downloads, with a slight peak of around 9K in late August. The app's active users remained consistent, averaging around 28K throughout the quarter.
For more detailed insights and data, visit Sensor Tower.